Senior Graphic Designer
Company: Brothers International
Location: Rochester
Posted on: February 16, 2026
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Job Description:
Job Description Job Description Salary: $55k - $70k About
Brothers International Food Holdings, LLC: Brothers International
brings the world's best fruit to its customers. Our Ingredients
divisions supply every major food and beverage manufacturer in
North America with the fruits from the best growing regions of the
world. Our CPG division sells market-leading branded and private
label freeze-dried fruits to retailers nationwide. We are seeking a
full-time Senior Graphic Designer to join our talented team in our
Rochester, NY headquarters! Position Summary: The Senior Graphic
Designer is responsible for contributing to the visual and creative
identity of Brothers International and all the brands within its
portfolio. This role requires strategic thinking and design
expertise. The remit spans the breadth of internal communications,
Ingredients Division and CPG Division initiatives produced by the
Marketing Department across all channels. Essential Functions:
Collaborate strategically with the Marketing Director and Marketing
team to translate marketing objectives into compelling concepts,
impactful designs and result-driving campaigns. Actively drive
ideation and innovation from self and from team. Support a brand
identity that ensures optimal brand recognition and differentiation
including logos, color palettes, typography, imagery, voice, tone,
and overall art direction. Oversee and manage the design process
for a diverse portfolio of projects from initial concept through
final production, adhering to deadlines and consistently upholding
the highest standards of quality. This may be self-directed and
through oversight of others work. Proactively manage and optimize
relationships and workflows with 3rd party vendors and external
agency partners as needed to ensure seamless collaboration,
efficient project delivery, and the highest quality output. Work
through partner portals as needed. Develop Branded and Private
Label product packagingfrom concept and mock-ups to production for
new and existing product lines. This includes design, print-ready
file preparation, vendor management and quality control. Utilize
advanced 3D design and rendering software to create highly
realistic 3D comps of CPG packaging and product concepts that are
highly impactful in customer presentations. Ensure alignment with
brand standards, regulatory requirements, customer expectations and
always meeting or exceeding consumer expectations. Maintain brand
consistency working in close partnership with the Art Director.
Ensure consistency across all channels including but not limited to
packaging, campaigns, digital and printed materials, advertising,
website, social media, sales decks, tradeshow and in-store
experiences. Mentor junior designers by providing constructive
feedback, guidance and support needed to grow their skills,
confidence and professional judgement. Oversee junior designers
output and actively help them evolve into stronger creative
professionals. Stay up to date on competitive landscape, emerging
design trends, technological advancements and market
opportunitiesto inform and shape creative strategies and
executions. Leverage relevant findings in your work and in
directing the work of others. Exercise and foster curiosityalways
seeking to identify learnings, ideas, tools and processes that
elevate creative output and enhance team efficiency. Minimum
Qualifications: Bachelors degree in Graphic Design, Visual Arts, or
related field. An Associate degree with substantial relevant
experience may be considered. Minimum of 5 years of progressive
experience in graphic design, with a strong portfolio demonstrating
expertise in CPG and digital media. An exceptional design
portfolio, showcasing a broad range of skills, innovative
solutions, and a strong understanding of branding. Knowledge,
Skills, & Abilities: Mastery of Adobe Creative Suite, including
Photoshop, Illustrator, InDesign, and advanced proficiency in
Premier Pro and After Effects. Proven experience with digital 3D
design software Proficiency with Microsoft Office Suite Superior
time management, organizational skills, and efficiency in a
fast-paced, deadline driven environment. Proactive and
self-motivated leader with outstanding communication and
presentation skills. Demonstrated ability to confidently present,
articulate, and defend creative concepts Advanced understanding of
visual composition, color theory, and aesthetic principles. Deep
knowledge of fundamental design layout principles, typography, and
information hierarchy. Comprehensive understanding of the printing
process and meticulous file preparation for various print methods.
Demonstrated ability to provide and receive constructive feedback,
facilitating iterative design processes and achieving optimal
outcomes. Ability to work independently, exercise sound judgment,
and resolve complex design issues autonomously. Brothers
International is proud to be an equal opportunity employer. All
qualified applicants will receive consideration for employment
without regard to race, color, religion, gender, gender identity or
expression, sexual orientation, national origin, genetics,
pregnancy, disability, age, veteran status, or other
characteristics.
Keywords: Brothers International, West Seneca , Senior Graphic Designer, Design, Graphic Design & CAD , Rochester, New York